Do you lack consistency in posting on social media? Are your brand vibes are all over the place and think you may be losing potential clients? You know brand photography is super important to give you credibility and build trust, but admit you are scared to take the jump in hiring a professional brand photographer? Can you relate
As a brand photographer, I’ve heard many fears over the years and it’s completely okay to have these feelings and concerns. Today I’m here to help debunk those fears!
Let’s dive right in. This is the most common instance I see with potential clients. You’ve hired a friend of a friend who takes photos on the weekend and they turned out terrible and unusable. You are worried that this time it will be the same. As a professional photographer it’s my job to create visuals that are everything you’ve ever dreamt of. This is why I focus on building relationships with my clients. I get to know you, so that you are not only comfortable in front of the camera, but comfortable around me.
Your business is your baby, so is mine! I understand you want to be seen in the right light and how important your online image is. Trust me, this is my mission. To help you have an empowered personal brand that stands out from the crowd and impacts more people. During our time working together we go deep into discovering your brand style and stories.
Pro Tip – If you have questions for your photographer, don’t be afraid to speak up! Truly, there are no dumb questions! Have lots of conversations with your photographer, so that you can let go of control, allow them to do their job and enjoy the experience!
There are so many talented photographers out there. Where do you start? They all have different and confusing packages, and the process of working with them is not clear. It’s all so overwhelming and takes time.
Don’t worry, a professional photographer will outline all the steps and explain what to expect. I understand the intimidation, it’s scary enough to just be in front of the camera, am I right? This is why I take care of everything in the photoshoots, fom location scouting to planning. I make this as stress free as possible, so all you have to do is show up and be ready to have fun!
Pro Tip – Many photographers will offer a FREE discovery call to explain their processes, such as payment systems, pre-planning and what to expect on the shoot day. Take advantage of this opportunity to get all the info on what they can do for you.
Investing in anything is scary. It’s a risk, I hear you, I’ve been through it too. Let’s debunk this fear.
Is being a service based entrepreneur your passion? Do you want nothing more than to succeed as an entrepreneur? Did you answer yes? Then there’s no doubt in my mind that you will get your money back from brand photography.
This is your dream. You NEED to believe in your dream. Professional visuals are proven to increase engagement (just read my testimonials here), build an audience and give you credibility. Do you want to be featured on top podcasts or morning TV shows? Do you want to speak at a conference or TEDx? Then you need to show you treat your business, like a business by investing in yourself.
Most importantly, brand photography is a business expense and you can write it off! Yay to that!
Pro Tip – If you don’t see prices listed on a brand photographers website, just ask for an investment guide. These are common and most photographers will send them out to potential clients. If price is still a concern, many photographers will work within a budget by customizing a quote or offer a payment plan.
The great part about brand photographers is that they wear multiple hats. Many also act as art directors and stylists with a vision. I created a workbook for my clients, to help them get clear on their brand goals, stories and brand style to help them establish what they desire. Through our vision planning, we decide what stories we want to tell, and what types of content to photograph, what locations to use and wardrobe to wear. Brand photographers are storytellers and understand the digital marketing space. Furthermore, they get to know your brand so well that they guide you every step of the way. Just a little reminder to not worry – Your photographer knows how to do this!
Pro Tip – Create a pinterest board or Instagram collection of images you admire for inspiration. This helps your photographer get an idea of the direction you want to go with your visuals.
Have you thought, “there never seems to be a good time to do a photoshoot, “ or I will wait until I lose another 10 lbs?”
I’ve heard those excuses before and I’m telling you if you waited until everything was “perfect” you would never accomplish it. You’ll always be waiting for the perfect time to do your branding photoshoot but the answer is there is no perfect time.
Trust me your audience wants to see the real you, not the perfect you! I’ll be there with you along the way, documenting your challenges and growth – inspiring your audience and creating loyal raving fans.
The recent #DollyPartonChallenge was proof of how curated our feeds can be and how we choose to show up on social media, but your branding photos aren’t meant to show perfection, they’re meant to show who you are, right now.
Pro Tip – Girl! Don’t be your own worst enemy. Turn down the volume on that negativity, amplify your intuition, and allow positivity and love to propel you on the road to success and fulfillment.
By now I hope those cold feet are feeling a little warmer and that you realize by delaying the process of hiring a professional branding photographer, you are holding yourself back from reaching maximum online visibility and major sales! I’m here for you. Is it time to step up and stand out?
Let’s work together to attract your DREAM clients with brand photos and videos that will help you create a compelling personal brand. Are you ready to get out of your comfort zone and work with a pro? If the answer is YES, click here to book a FREE 30 min brand discovery consultation. In this call you will start learning what makes you stand out and gain clarity on your brand.